The Trade Desk

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The Trade Desk
@TheTradeDesk
Aug 27
We built our platform to give marketers a better way to plan, buy, and measure their advertising. With the newest release of Kokai, we’re making it even easier to use, with smarter AI tools and more ways to prove the value of every ad dollar at every stage. Meet Zuma, the next
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The Trade Desk
@TheTradeDesk
Sep 29
As ICEE approaches its 60th anniversary, the J&J Snack Foods CMO, Lynwood Mallard, shares how National ICEE Day, movie tie-ins, and social listening are keeping the frozen drink brand relevant with a new generation of fans: bit.ly/3TqNoqA
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The Trade Desk
@TheTradeDesk
Sep 28
Households now watch across countless screens — live sports, on-demand, and everything between. The brands winning attention are showing up across that fragmentation without losing precision or measurability. Want to get sharper on CTV? Unlocking the Premium Internet: CTV is a
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The Trade Desk
@TheTradeDesk
Sep 25
What’s the sports fandom life cycle, you ask? Engagement before the game, during the game, postgame analysis, between game updates and offseason buzz: bit.ly/4AEJB9V Take a look at a few additional stories in The Current this week 👇
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The Trade Desk
@TheTradeDesk
Sep 22
Q4 is coming. Are you ready for the consumer behavior shifts and intensified media competition that come with it? Our newest course, The Q4 Programmatic Playbook, explores what makes Q4 unique. It features real-world success stories from our own client teams, with tips from
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