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Official Google data and visualizations from the Trends Data Team. Sign up for our daily newsletter at the Google Trends site

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GoogleTrends
@GoogleTrends
Oct 21
Main character energy but for your manicure 💅 these are the top trending Halloween character nail designs: Witch 🧙‍♀️ Ghost 👻 Art the Clown 🤡🩸 Black Cat 🐈‍⬛ Hocus Pocus 🕯️
GoogleTrends
@GoogleTrends
Oct 20
Since 2004, Hocus Pocus has been primarily searched in New England and pockets of the Midwest and Southeast, while The Nightmare Before Christmas has been searched more in the rest of the country
GoogleTrends
@GoogleTrends
Oct 19
“Free horror movies” spikes every October, and the top trending movies related to the search last month were The Skeleton Key and The Conjuring
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GoogleTrends
@GoogleTrends
Oct 19
The top trending couples costumes this Halloween are new meets nostalgia, with a healthy dose of romance, race cars and robots
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GoogleTrends
@GoogleTrends
Oct 16
The witches are scheming this spooky season 🪄✨ 📈 “How to make a bubbling cauldron” is a breakout search this past month. 📈 “Where can I buy dry ice” has spiked every October since 2007 and is a top trending "where can I buy" Halloween search.