
ãã³ãŒãã³ã°ãäŒç€Ÿã®ç®æšã£ãŠãã³ãŒãã³ã°ã®å¯Ÿè±¡ã«ãªãã®ïŒ ç§ãã³ãŒãã³ã°ãããçç±
äŒæ¥ã®ã³ãŒãã³ã°å°å ¥ã¯é²ãã§ããïŒ
ãäŒæ¥ããã®äŸé Œã§ã³ãŒãã³ã°ãããã±ãŒã¹ã¯å¢ããŠããŸããçŸåšã倿°ã®ã³ãŒãã³ã°ãã¡ãŒã ãäŸé ŒãåããŠãäŒæ¥ã®äººæè²æã®äžéšãæ ã£ãŠããŸãã
ãVUCAæä»£ã«ãããŠã¯ãæç€ºãåŸ ã£ãŠåã人æããããèªåŸããŠãã人æãæ±ããããŸããç°å¢ã®å€åã«å¯Ÿå¿ããã«ã¯ãäž»äœçã«èããèªã倿ããŠåã人æãå¿ èŠãªã®ã§ããã³ãŒãã³ã°ã«ãã人æè²æã¯ãã®æå¢ã«ãã£ããããŠãããšèšããŸã
äžåžããã®äŸé Œã§è¡ãã³ãŒãã³ã°ã¯ãã³ãŒãã³ã°ãªã®ã
ãããããã³ãŒãã³ã°ãšã¯ã¯ã©ã€ã¢ã³ããæ¬åœã«ããããããšã«å¯ŸããŠã察話ãéããŠã䌎走ããŠãããã®ã§ããäžåžããã®äŸé Œã£ãŠã³ãŒãã³ã°ã«ãªãã®ã§ããããã
ãICFïŒåœéã³ãŒãã³ã°é£çïŒã§ã¯ããã®ã±ãŒã¹ã®ã³ãŒãã³ã°ã¯æç«ãããšèããŸããäžåžãšã¯ã©ã€ã¢ã³ãã®éã§ç®æšã«å¯ŸããŠåæããã¯ã©ã€ã¢ã³ããã³ãŒãã³ã°ãåããããšãåžæããŠããã®ãªãã°ãæ¬äººãåžæããŠãããšè§£éããå¥çŽã§ããŸãã
ãäžæ¹ãäŒç€Ÿã®äŸé Œã«ããã³ãŒãã³ã°ã¯æ¬è³ªçã«ã¯ã³ãŒãã³ã°ã§ã¯ãªããããæèŠããããŸããäžèšã®èæžããªãŒããŒã·ããã»ãã¹ã¿ãŒãã«èšè¿°ããããŸããäŒç€Ÿããã®äŸé Œã§è¡ããããã³ãŒãã³ã°ã¯ã³ã³ãµã«ãã£ã³ã°ã«å«ãŸããããšè§£éããŠããŸãããããã³ãŒãã³ã°ã®å
容ãäžåžã«å ±åããªããŠãããã®ã§ããã°ãã³ãŒãã³ã°ãšãããããšã®äºã§ããïŒè±ç¥åºçããªãŒããŒã·ããã»ãã¹ã¿ãŒãããŒã·ã£ã«ã»ãŽãŒã«ãã¹ãã¹ãä»ïŒ
ãã³ãŒãã³ã°ã«ãããå
çã®äžã§ããããŸã§ç®æšãšèããŠãããã®ããå®ã¯æ¬åœã«ãããããã®ã§ã¯ãªããšæ°ä»ããå Žåããäžåžã«å«ãããããªãããŸãã«ãæ¬å¿ã§ã¯ãªããåãçµãã§ããããšãããã£ãããšãã£ãå Žåããã®ãŸãŸç¶ç¶ããããšã¯ã§ããŸããã
ããŸããå®éãã¯ã©ã€ã¢ã³ããäžåžã®æãŸãªãæ¹åã«é²ãã§ããããšããŠããæãå¥çŽäž»ã®äžåžïŒäŒç€ŸïŒã«å ±åããªãããšã¯ã³ãŒãã®å«çèŠå®ã«èããŸããéææ§ã確ä¿ããªããã³ãŒããšããŠé©åãªå¯Ÿå¿ãæ±ããããŸãã
ããã®ããã«èŠããšãéåžžã«é£ããããã«æããŸããäŒç€Ÿã®ç®æšã£ãŠã³ãŒãã³ã°ã®å¯Ÿè±¡ã«ã¯ãªããªãã®ã§ããããã
ã¯ã©ã€ã¢ã³ãã«ãšã£ãŠä»äºãšã¯ãhave toïœãwant to~ ãªããŠåããªããŠããïŒ
ãã§ã¯ãã¯ã©ã€ã¢ã³ãã«
ãä»äºã¯ã©ãããã倧åã§ããããä»ã®ä»äºãããŠããæçŸ©ã¯ãªãã§ããã
ãšã䌺ããããšãä»äºãã®ãã®ã«ãããçæŽ»ã®ããã®ææ®µã§ããã«ããããããªã以äžã«ã¯å€§åã ããšçããæ¹ãå€ãã§ãã
ãä»äºã倧äºã ãšããã¯ã©ã€ã¢ã³ãã§ãããªãã°ãäžåžããã®ææ¡ããã£ããã ãšããŠããåæããç®æšã«é¢ããŠã¯ãå°ãªããšãå¥çŽã®æç¹ã§ã¯æ¬å¿ããåæããŠãããšèããŠè¯ãã®ã§ã¯ãªãã§ããããããäžåžããèšãããç®æšãªãã ãããâhave toïœâç®æšãªããããªããïŒâwant toïœâã§ãã£ãŠããâhave toïœâã§ãã£ãŠããæ¬å¿ãšããã°æ¬å¿ã ãã©ãâhave toïœâã¯ã³ãŒãã³ã°ã®ç®æšãšããŠãã¡ãããªããããšãã£ãããã®ã§ããã°ããã®éããããããŸããã
ãã§ããâhave toïœâã®å
ã«ãâwant toïœâããããããããªããããªãã§ãããå®¶æã®å¹žããšããå¹³ç©ãªèåŸãšããã³ãã¥ããã£ãžã®è²¢ç®ãšãã
ããå®¶æã®ãããçæŽ»ã®ããã«ããšããããçŽåŸããŠåããäŒç€Ÿã§åããŠãããèªåã®å€¢ãšãããããªããããªããããããªããã§ããããã£ãšåãã€ããã°ããã£ãšçµŠæã皌ããã責任ãå¢ããããä»äºããã£ãšæ¥œãããªãã¯ãã ããã
ãããæã£ãŠé 匵ã£ãŠããäŒç€Ÿå¡ããç®æšã«å¯ŸããŠæ¬æ°ãããªããšãåã¯æããªãã®ã§ãã
ãæ¬æ°ã§ä»äºã«åãçµãã§ããã¯ã©ã€ã¢ã³ãã§ããã°ã察話ã«ãã£ãŠãâhave toïœâ ã®ç®æšãâwant toïœâã«å€ããããã¯ãã§ãããèªèº«ãåãçµãã§ããããšã§åŸããããã®ã®äŸ¡å€ãèšèªåã§ããã°ããããäžåžïŒäŒç€ŸïŒã®ç®æšã§ãã£ãŠãããèªèº«ã®ç®æšãšã®éãªããç¹ãããèŠåºããâwant toïœâã®ç®æšã«ãªãåŸããšãç§ã¯èããŸãã
ïŒæ³šïŒç§ã ãã§ãªããäžè¬çã«ããèããããã§ããäžåžããåãç®æšãäžãããããšããŠããåãåãæ¹ã®éãã«ãã£ãŠãwant toãã«ããhave toãã«ããªããŸããïŒ
ãããã«èšãã°ãäžåžã®æç€ºã§ã¯ãªãããèªèº«ã§ã³ãŒãã³ã°ãåããããšæ±ºæããããªãã°ãããã¯ãããâwant to~"ã®ç®æšãšèšã£ãŠããããããªãã§ãããããäŒç€Ÿã®ç®æšã§ãã£ãŠããã§ãã
ç§ã®çµéš
ãç§èªèº«ãã³ãŒãã³ã°ãåããŠããŸããå€éšã³ãŒãã§ãäžåžã®äŸé Œã§ã¯ãªãã§ããæ¬æ¥ã®ããžãã¹ã«é¢ããŠå幎åŸã1幎åŸã®ç®æšãç«ãŠãŠããŸããç®æšã«è¿ã¥ã宿ãæã¡ãªããé²ããããã®ã§ãä»äºã楜ãããªã£ãŠããŸãããèªåã§ããããããããããããšããèšç»ãã€ãã£ãŠããã®éãã«é²ããŠå®çŸãããäŒç€Ÿå¡ã§ã¯ãããŸãããã©ããªãŒããŒã·ãããæããããšãã§ããŸããä»äºã楜ãããšããã®ã¯ãã³ãŒãã³ã°ã§åŸããã倧ããªå€åã§ãã
ã³ãŒãã³ã°ã«åºäŒãå
ãã³ãŒãã³ã°ã«åºäŒãåã¯ãããã§ã¯ãããŸããã§ããã
ã以åç§ã¯ã"hope to~"ãš"want to~"ãå
¥ãæ··ãã£ããããªç®æšãèšç»ãç«ãŠãŠããŸããããããªãã°ãããªãšããçæ³çãªçµæããäŒç€Ÿãæ±ããå¶æ¥æŽ»åïŒKPIïŒã«ãã£ãŠãããããããããããèšç»ã§ãã
ãé·å¹ŽãäŒç€Ÿã«èšãããç®æšãèšç»ãäœã£ãŠããŸããã販売æ°åã¯éæããããšãããã°ããªãããšããããŸããã§ãããèªåã®ç®æšãšããæ°æã¡ãããŠãªãã£ããã§ããããéæãããšãã宿ããã€ããšãã§ããŸããã§ããã
ã³ãŒãã³ã°ãåããŠã¿ãã
ãåããŠã³ãŒãã³ã°ãåãããšããç®æšãç«ãŠãã®ã«4åç®ã®ã»ãã·ã§ã³ãŸã§ããããŸãããâwant toïœâãããããªãã£ããã§ããããã§ãã£ãšç«ãŠãç®æšããå幎åŸã«ãã³ãŒãã³ã°ãæŠåšã«ããŠãããããŒãžã£ãŒãããããšãæ¬ç€Ÿã«ç¥ã£ãŠããããã§ããããªããšããæ
ãŸãããšãããã仿ãã°ãããããªç®æšã ã£ããªããšæããŸãã
ããããäžå¿ããã®å
ã«ãã³ãŒãã³ã°ã«ãããããžã¡ã³ãã確ç«ãããããŒãžã£ãŒã«ãªããšããããžã§ã³ããããŸããã瀟å
ã§åããŠã®ã³ãŒãã³ã°åãããŒãžã£ãŒã確ç«ããããšæã£ãŠããã®ã§ãã
ãã³ãŒãã³ã°ã®å¯Ÿè©±ã®äžã§ããããŸã§ã«ãªãèŠç¹ãæäŸããŠããã£ãããã¢ã€ãã¢ãå®è¡ã«ç§»ãããããŠããŸãããä»ãŸã§ããŠããªãã£ãåããããŸãããããã§ãå®éã«çã£ãããã«ç©äºãåããŠãããŸããŸããã
ãã€ãã«å幎åŸãç§ãã³ãŒãã³ã°åãããŒãžã£ãŒã«ãã©ã€ããŠããããšã¯ãç¥ããããããªããŸãããããã§ãç§ã¯ã³ãŒãã³ã°åãããŒãžã£ãŒãžã®éãé²ãè¶³å Žãç¯ããŸãããããã«ãã®å幎åŸã«ã¯ãå
šç€Ÿã®ã³ãŒãã³ã°ãããžã§ã¯ããçºè¶³ããã¡ã³ããŒã«ãå ããããããšã«ãªããŸããããããæ¬ç€Ÿã«ååãç¥ãããŠããªããã°ãç§ã§ã¯ãªããç§ããçµéšã®é·ããããŒãžã£ãŒãéžã°ããŠãããšæããŸãã
ãã³ãŒãã³ã°ã«ãã£ãŠãèªåãæããããã«ãæªæ¥ããã£ãŠããããšãåããŠäœæããŸãããé ã§èããããšãæ¬åœã«å®çŸããããã®çµéšãããç§ã¯ç®æšãç«ãŠãã®ã奜ãã«ãªããŸãããä»ããç®æšãç«ãŠãªããšäžå®ããæããŸãã人é¡ãç«æã«ïŒã®ãããªå€§ããªç®æšã§ãªããšããä»äºã楜ãããšæããããããã«ãªã£ãŠãéåžžã«æºè¶³ããŠããŸãã
ããžãã¹ã³ãŒãã³ã°ã掻ããã«ã¯
ããžãã¹ã³ãŒãã³ã°ã®ãªã¹ã¯
ããããèªã£ãŠããŸãããããã¯ãããžãã¹ã³ãŒãã³ã°ã®ãªã¹ã¯ã¯
have to~ç®æšã«ãªã£ãŠããªããã©ãã
äžåžããã®äŸé Œã§ããã°ãäžåžã®æå¿ãšã®æŽåæ§ãç¶æã§ããã
ã³ãŒãã³ã°ã®çµéã«å¯Ÿããéææ§ã確ä¿ã§ããã
ãšãããããªãšããšã«ãªã£ãŠãããšæããŸãã
ã§ãã®ã§ããããªã¹ã¯ãé¿ããã®ã§ããã°ãäŒç€Ÿãšã¯é¢ä¿ã®ãªããšããã§å€éšã®ã³ãŒããäŸé Œãããšè¯ããšæããŸãã
ããžãã¹ã³ãŒãã³ã°ãåããŠãã人
ãå€éšã®ã³ãŒãã³ã°ã§ããã°ãé 匵ã£ãŠãã人ãç®æããã®ããã人ã¿ããªã§ããïŒèªåã®èªç±ã«ç®æšãæããŸããããããã£ãšèªåã«åã£ãæé·ã®ä»æ¹ã§ãç®æšã®éæãäœæããŠããã ãããšæããŸãã
ã瀟å
ã³ãŒããäŒç€Ÿãäžåžã®äŸé Œãšããããšã§ããã°ã次ã®ãã£ãªã¢ã¢ããã®åè£è
ããªãŒããŒå±€ãªã©ãæç¢ºã«äŒç€Ÿãšç®æšãåããããã人ããããšæããŸãã
ãæ¬¡ã®ã¹ããããžã®åè£è
ãšããã®ã¯ãæçããäŒç€Ÿãªãã°å€§äœãã¹ãã®3åããããããšæã£ãŠãããšæããŸãããèªèº«ããããããããªããããšæã£ãŠãããªããªã声ãããããªããã®ã§ãããããäžæ©æãã ãããã©ããããã®éå£ã«ããªãããããã«æé·ã§ãããã©ããããããã£ãéšåã«ã³ãŒãã³ã°ã¯æŽ»ããããšæããŸããã
ãä»è¿°ã¹ããããªæ¹ã
ã¯ãã ããã瀟å
ã§ã¯åªç§ãšè©äŸ¡ãããŠããæ¹ãå€ããšæããŸããã³ãŒãã³ã°ãæãé©ããŠããã®ã¯ãšã°ãŒã¯ãã£ãã§ããã³ãŒãã³ã°ã®ç¥æ§ãšããããããŒã·ã£ã«ãŽãŒã«ãã»ã¹ãã¹ã¯ãç§ã®ã³ãŒãã³ã°ãææãäžããŠããçç±ã¯ãææãäžããã¯ã©ã€ã¢ã³ãã«éå®ããŠããããã ããšãå ã
ãšèª¬æããã³ãŒãã³ã°ã®å¯Ÿè±¡ãææãäžãããããšèŠèŸŒãã ãšã°ãŒã¯ãã£ãã«éå®ããŠããŸããã³ãŒãã³ã°ã¯ã³ãŒããšã¯ã©ã€ã¢ã³ãã®åæ¹åã³ãã¥ãã±ãŒã·ã§ã³ãå
±åäœæ¥ã§ææãäžããŠãããã®ãªã®ã§ãã
ç§ã¯ãããªçãããå¿æŽãããïŒïŒæ¶ïŒ
ãé 匵ã£ãŠãã人ãçããã§ãã
ãšã°ãŒã¯ãã£ããããªããã倢ãªããããããªããæ¬åœã«èªåã®ããããäºãªããŠããããªã®ãšã£ãã«å¿ãããïŒæ¶ïŒã
ããããã§ãïŒ
ãããã§ããå®¶æã®ãããäŒç€Ÿã®ãããå°æ¥ã®èªåã®ãããã«é 匵ã£ãŠãã人ãå¿æŽãããã®ã§ãããããã£ãæ¹ã¯ããã§ã«è²ŽéãªäŸ¡å€ããå®¶æã«ãäŒç€Ÿã«ãå°æ¥ã®èªåã«äžããŠããŸããééããªãäžã®äžã«è²¢ç®ããŠãããã§ããã ããããã£ãšæ¥œãããèªãããã£ãŠä»äºãããŠã»ãããšé¡ã£ãŠããŸãã
ãé 匵ã£ãŠããŠãã³ãŒãã³ã°ã«é¢å¿ããã£ãŠããã ãããããªæ¹ã¯ããã®æç¹ã§äž»äœæ§ãé«ããåªåãæããŸãªããåªç§ãªããžãã¹ããŒãœã³ã§ããå¯èœæ§ãé«ããšæã£ãŠãããŸããã¡ãã£ãšããè¡åå€å®¹ã§èªåã®æãæªæ¥ãæã«å
¥ããäºãã§ããã®ã§ã¯ãªãã§ããããã
ãäžç¥èŸãäžã®äžã§ã¯ãããŸããããã²çãããšäžç·ã«ã楜ãããèªãããã£ãŠä»äºãã§ããããããªæªæ¥ãå®çŸããŠãããããšæã£ãŠãããŸãã
ã³ãŒãã³ã°ã§ããã£ãšæ¥œãããç®æãæªæ¥ãæã«å
¥ãããïŒ
âçµç¹ãçãããããŒãžã£ãŒ
âãããŒãžã£ãŒåè£ã®ããŒã ãªãŒããŒ
âããŒã ãªãŒããŒåè£ã®ãã¬ã€ã€ãŒ
âç®æšãéæãããæ¹ã¯ã©ãªãã§ã ^^