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Supports Goodwill of Silicon Valley job training programs. The cover and pages are in very good condition! The cover and any other included accessories are also in very good condition showing some minor use. The spine is straight, there are no rips tears or creases on the cover or the pages. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in very good condition! The cover and any other included accessories are also in very good condition showing some minor use. The spine is straight, there are no rips tears or creases on the cover or the pages. See less

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Roger Von Oech

A Whack on the Side of the Head: How You Can Be More Creative

by Roger von Oech (Author) Format: Paperback

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Unlock your creative side with thought-provoking examples, famous historical anecdotes, mind-bending puzzles and more, with this bestselling classic!

“Business brilliance!” ―USA Today

For more than four decades, A Whack on the Side of the Head has been a consistent leader in stimulating creativity and innovation. Translated into over twenty languages, Roger von Oech’s bestselling classic is back―and better than ever! Completely revised, enlarged, and supercharged with new ideas, this definitive edition offers more stories and exercises to bring its famous innovation boosters to a new generation.

Learn how to overcome the ten biggest mental locks and unleash your full creative potential.
Use the four roles of the creative process―Explorer, Artist, Judge, and Warrior―to generate and apply new ideas.
Exploit the power of discontinuity, constraints, and “playing the Wise Fool” to find the “second right answer”!

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Print length

352 pages
Language

English
Publication date

May 7, 2024
Dimensions

5.5 x 0.88 x 8.25 inches
ISBN-10

1538759411
ISBN-13

978-1538759417

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Editorial Reviews

Review

“Let’s start with the best: A Whack on the Side of the Head, a book about increasing creativity. It is easy to understand its lasting appeal.”―The New York Times

“Business brilliance!”―USA Today

"Very refreshing...a book about how to get through life!"―Richard Bolles, Author of What Color Is Your Parachute

"Roger von Oech runs laps around everyone else in the creativity consulting business."―San Francisco Examiner

"A wonderfully entertaining book that will enhance your creative ability. It will make a difference in your life!"―James Adams, author of Conceptual Blockbusting

About the Author

Roger von Oech’s products and seminars have enhanced the creativity of many millions around the world. His clients have ranged from Apple, NASA, and Google to Disney, Visa, and Sony. He is the author of four books on creativity, and the popular Creative Whack Pack. He’s also the inventor/designer of the Ball of Whacks line of geometric toys. He earned his PhD from Stanford in the History of Ideas. He lives with his wife, Wendy, near Palo Alto, California.

Product details

Publisher ‏ : ‎ Grand Central Publishing
Publication date ‏ : ‎ May 7, 2024
Edition ‏ : ‎ Revised
Language ‏ : ‎ English
Print length ‏ : ‎ 352 pages
ISBN-10 ‏ : ‎ 1538759411
ISBN-13 ‏ : ‎ 978-1538759417
Item Weight ‏ : ‎ 10.9 ounces
Dimensions ‏ : ‎ 5.5 x 0.88 x 8.25 inches
Best Sellers Rank: #131,400 in Books (See Top 100 in Books)
- #505 in Creativity (Books)
- #1,951 in Success Self-Help
Customer Reviews:
(32)

About the author

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Roger Von Oech

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“Business Brilliance!” — USA/Today

ROGER VON OECH’s products and seminars have enriched the creativity of many millions around the world.

He is the author of four creative thinking books including the million-selling classic, A WHACK ON THE SIDE OF THE HEAD (which has been translated into 25 languages).

He’s also known for his popular CREATIVE WHACK PACK, a deck of 64 illustrated creativity strategies.

This product has just been released in a revised and larger format as CREATIVE WHACKS: DELUXE EDITION. It is a richly expanded version containing 100 creativity strategies (60% more content).

In addition, Roger is the inventor and designer of the BALL OF WHACKS line of manipulative geometric toys.

HE is a Phi Beta Kappa graduate from Ohio State, and earned his Ph.D from Stanford University in the “History of Ideas.” His guiding principle is: “LOOK FOR THE SECOND RIGHT ANSWER.”

Roger lives with his wife, Wendy, in the Santa Cruz Mountains near Palo Alto, California. They have two grown children and four grandchildren.

“What a technique!” — ABC’s 20/20

“Let’s start with the best: WHACK. It’s about increasing creativity. It is easy to understand its lasting appeal.”

— The New York Times